Vision Expo East the premier optical trade show in America bids farewell to New York.
Vision Expo East, the premier trade event for the eyewear industry in the United States, bid farewell to New York with the end of its 2024 edition on Sunday, March 17th. Three intense days were characterized by the presentation of new products, talks, fashion shows, accredited training sessions, networking opportunities, and business meetings. This edition also marks the end of an era for New York City, as starting from the following year, visitors and exhibitors will be welcomed at the exhibition center in Orlando. Vision Expo East has always been a valuable opportunity to connect with the American optical market, attracting professionals from Canada to South America who stop here to discover the latest innovations in eyewear, machinery, and optical technologies. In this edition, Zed_Comm participated with some of its clients: Blackfin made its debut with a dedicated booth in the L’Atelier design area, emphasizing the importance of this event after the announcement of the opening of the headquarters in Houston, Texas, and the start of direct distribution in the USA. LOOK showcased its eyewear collections within the Italian collective organized by Anfao with the ITA Italian Trade Agency, while MEI exhibited the latest machinery dedicated to lens cutting. Over 450 exhibitors and more than 200 training sessions at the Javits Center contributed to creating an atmosphere of intense networking and celebrations throughout Manhattan. The city bid farewell to the event’s audience with a wonderful spring-like weather, marking a positive anticipation for the future of the fair and the optical industry as a whole.